The mode of Communication in today’s generation has really changed compared to a few years ago. Modernization and technology has really increased the dependence use of the internet and Mobile phones.
A teenager will nowadays prefer an internet enabled phone over a bicycle or new clothes. Some would even get depressed for not being bought for one or allowed to go to school with their phone. This is simply because internet has become the new way to communicate and keep in touch through social channels like facebook, twitter,2go and Google+,to mention but a few.
Middle aged adults have also embraced internet use and those who have not are struggling to adapt. Hence we have novice users and advanced users of the social media channels.
Our presence in the social media will increase accessibility of our products and services to our customers.
Media is a wide channel,through pictures we will say alot of words,Videos make it even better.
It will also help provide fast resolution to their problems. Personal interaction helps to increase our trustworthyness to them.
Through social networks, communication is made more simple as we will have come down to their level,thus we will understand them more easily.
Another great impact will to dimistify the assumption that we are always busy and unreachable.
It is important for customers to know they can depend on us and if we show them we are ready and available to assit them we will gain their trust.
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